B2Bwrite - Marketing
         
 
Roll Reversal
     
  Georgia-Pacific uses savvy marketing and new technology to revitalize its Brawny icon.      
         
 
Communicating the Added Value
     
  Founder of an independent database and search tool for commercial printing papers speaks out about what producers should communicate regarding value-added efforts.      
         
         
         
         
         
         
         
         
         
         
         
         
© B2Bwrite - Monica Shaw
 
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